Pokemon Scarlet and Violet were released amidst harsh critiques and negative reviews due to the many, possibly game-breaking performance issues that Gen 9 games have as of patch 1.0.1. Some players’ complaints even culminated with them refunding Gen 9 games because of the technical issues and the graphics, which seem to be caused by a memory leak for which the only workaround seems to be to reboot the game every few hours. However, this didn’t stop the franchise from hitting another major milestone with the newest set of mainline games, as Pokemon Scarlet and Violet sold 10 million copies in three days, which is a new record for any Nintendo software and The Pokemon Company as a whole.

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This means that there is a lot that Pokemon Scarlet and Violet did well before launch and are still doing well now, and that’s not hard to believe considering all the general improvements that Gen 9 brought to the table, especially counting all the new pocket monsters. Gen 9 has the largest national Pokedex since Gen 5, with a total of 103 new critters that populate the Paldea region, including interesting new concepts like the so-called “regional fakes” and Paradox Pokemon. Yet, there is a chance that Pokemon Scarlet and Violet‘s sales have a downside, which is tied to how much of Gen 10 and future games will be revealed before launch.

RELATED: How Game Freak Pigeonholed Itself Into Making Pseudo-Legendary and Legendary Pokemon Dragon-Types


Why Pokemon Scarlet and Violet’s Sales Could Mean Fewer Details About Gen 10, Pokemon Legends Sequel

Grafaifai standing in front of a tree in Pokemon Scarlet and Violet

Pokemon Scarlet and Violet‘s final trailer revealed Paradox Pokemon for the first time, despite the fact they had been leaked months before then, and this is just one of the symptoms of The Pokemon Company’s new marketing strategies. In fact, the reveal cycle for Gen 9 games was actually quite dry compared even to Pokemon Sword and Shield and Pokemon Legends: Arceus, for which a new post-Gen 7 approach was likely already in place to prevent too many bits of information from being shared.

Gen 7 possibly had the weirdest reveal cycle of modern games due to The Pokemon Company sharing many new designs, features, and characters for the games way before launch, which led to trainers knowing a good chunk of what Pokemon Sun and Moon were all about. Pokemon Sword and Shield were very different, and not much was officially revealed before they were released, a trend that was later passed onto Pokemon Legends: Arceus. The general approach toward Pokemon Scarlet and Violet was not only similar but to a degree, even more secretive, as only around 20 new pocket monsters were revealed before launch.

What followed is that Pokemon Scarlet and Violet‘s leaks acted as Game Freak’s marketing team in a way, as fans of the series knew much more before launch thanks to leaks than they could possibly have grasped from the scarce official updates. This is problematic because The Pokemon Company’s approach with Gen 10 and future games, such as Gen 5 remakes or a potential Pokemon Legends sequel set in another region, could be that of revealing even fewer details than it did with Gen 9.

Considering how successful Gen 9 was just three days post-launch, it’s easy to see how The Pokemon Company could see this success as a byproduct of the hype generated by not revealing much about Pokemon Scarlet and Violet beforehand. While there may very well be a subset of fans who like to see just a few teasers about upcoming games, many longstanding fans want to know more. Ultimately, Pokemon Scarlet and Violet‘s rumored DLC could be a testament to this, meaning that if not much is shown before release then it’s also likely that Gen 10, new Pokemon Legends games, and other projects will likely not be showcased much moving forward.

Pokemon Scarlet and Violet are available now on Nintendo Switch.

MORE: Pokemon Scarlet and Violet’s Gimmighoul Evolves into One of the Best Pokemon Ever Made

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